November 2011
14 posts
1 tag
1 tag
Virgin do social, local, mobile with bike giveaway
via @realplanning
Social, Local, Mobile
This campaign for Virgin Mobile from Australia is a great example of this principle – using a combination of mobile technology and social sharing to drive local experiences.
Over at http://fairride.com.au/ they are giving away a rather tasty bike a day – choose the ride you want, like it/Virgin Mobile on the platform of your choice and they will give...
1 tag
1 tag
1 tag
1 tag
Crowds are not dumb?
Some interesting thoughts over on the ‘Intelligent Life’ blog from The Economist. Are crowds actually frenzied and animalistic? Some thoughtful comments underneath the article too.
1 tag
What triggers an Earworm - the song that's stuck...
image via flickr
This article over on BPS discusses ’earworm’ inducing exposure, with a survey showing the different ways that we come into contact with music in modern life, including: music in public places, in gyms, restaurants and shops; radio music; live music; ring tones; another person’s humming or singing; and music played in visual media on TV and on the Internet....
1 tag
Avoiding bystander apathy by telling people what...
How Tom Stafford from Mindhacks.com used psychology to overcome bystander apathy:
Psychology actually helped me come to someone else’s rescue once. One day, after lunch, I was heading back to the University of Sheffield Psychology department when I saw that a car had broken down in the middle of the road. Traffic was building up in both lanes, and I could see that the driver was a young...
2 tags
Kids care about environment as 'nature is living'...
This article over on the BPS discusses a study in which children rated different types of transgressions and mundane decisions (moral, against the person, against others, bad manners and against the environment). Transgressions against other people emerged as the worst of all, followed by harms against the environment, and then bad manners.
“Asked to justify their judgments about...
1 tag
Designing to create a more peaceful hospital...
Interesting ideas to use design in emergency rooms to create a more peaceful environment, primarily focused on keeping patients informed
1 tag
1 tag
1 tag
Pop science is the new science of MR →
1 tag
Excited that we've been shortlisted for the 2011...
The finalist logo has come through, very exciting! Really great news that our special constable research with the Met Police has been short listed for both the AQR and MRS awards this year, you can read more about the work in our Research Magazine case study over here.
Fingers crossed for the awards night on the 12th December. I was involved in judging the MRS Research magazine awards and the...